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Product Development

Developers and Technicians transforms flat sketches into real shoes, closely aligned with our customers’ vision and expectations.

We take a hands-on, solution-oriented approach, offering alternatives when original designs aren’t feasible for production—always aiming to maintain design intent and functionality.

Quality and comfort are in our DNA. Each finished sample is carefully examined to ensure it meets our highest standards.

With end-to-end support, we deliver footwear that reflects both innovation and craftsmanship every step of the way.

Product Development

Asmara development process

From Scratch

Moodboard

Moodboard

Sketch

Sketch

Tech-Pack

Tech-Pack

3D

3D

Final
Sample

Final
Sample

From Existing Construction

Original
Reference

Original
Reference

Research

Research

Market
Option

Market
Option

Refresh Style/
New upper / 
Combinations

Refresh Style/
New upper / 
Combinations

Let's Build Your Footwear Future Together

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